- Jun 29
AI Is Eliminating Jobs, But Not Mine
- Amanda Van Den Elzen
- Strategy Shifts
- 0 comments
The other day, my husband said something that stuck with me. He told me, “I totally believe that AI is going to eliminate jobs, but mine never could be done by AI.” I was honestly surprised, so I asked him why he felt so certain.
What he said was not defensive, and it was not naive. It was specific. He talked about the exceptions. The judgment calls. The experience it takes to know when a rule should be followed and when it should be broken. The parts of the work that only make sense when you’ve lived inside it long enough to understand the nuance.
A lot of people are saying some version of the same thing right now: “AI is affecting jobs, but not mine.” “It is reshaping the labor market, but my role is too human.” “Too complex.” “Too contextual.” “Too dependent on experience for a machine to touch it.”
I understand that instinct, because when you are close to your own work, it feels unique. You know the exceptions. You know the tradeoffs. You know the judgment behind the output. From the inside, the role feels layered and personal in a way that is hard to translate into a workflow, but that closeness can also create a blind spot.
The more familiar we are with our own work, the easier it is to believe it sits outside the reach of AI. We see the nuance because we live in it every day. We do not always see the structure underneath it. We do not always see how much of what we call expertise is actually pattern recognition, decision support, coordination, summarization, or exception handling. That doesn't mean the work is trivial. It means the work may be more legible to AI than the person doing it realizes.
This is one of the reasons AI adoption is so uneven inside organizations. People do not just resist AI because they fear change. They resist it because they are emotionally attached to the complexity of their own role. They earnestly believe that what they do is too human to be automated. In many cases, they are right that the role will not disappear, but that is not the same thing as saying it will stay the same.
The real shift is probably not replacement; more often, it is redesign. AI reshapes jobs by moving the boundaries around what humans own, what AI supports, and what gets done differently because the workflow itself has changed. Research from BCG suggests that AI will reshape far more jobs than it replaces outright, which is exactly why this conversation is so important.
When someone says, “My job could never be done by AI,” I think the better question is not whether AI will erase the role completely. It is: "What parts of this job are already changing, and what happens when they do?"
That is where the real adoption challenge lives. Not in the fantasy that every job vanishes overnight. Not in the comforting belief that your role is exempt. But in the uncomfortable reality that AI is already affecting jobs by changing the work inside them.
The people who understand that earliest will be the ones best prepared for what comes next.
Is your workforce unprepared for the next AI steps in your organization? Schedule a free call with me to see if I can help.